App Design
The Brief
Develop a unique user experience for mobile devices working out how it will work as well as designing it. With the app idea itself to be based on an everyday object (A Car Key)
Brief given by Sapient Nitro during an industry experience week in university.
The Outcome
An innovative mobile app design with functionality considered and an indentiy with many customisable options. The technology is all available on most smartphones and would only need adaptation on the car to make it compatible. I decided to base the name on a human name like a lot of technology does nowadays, and have a dual meaning to make it a more memorable brand.